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Rochester, N.Y. — Greater Rochester Enterprise and Dixon Schwabl won Best Podcast at Ragan's 2012 PR Daily Awards, which honored the best work coming out of PR departments and agencies from all over the country - from multinational corporations to local communications shops.
Dixon Schwabl and Greater Rochester Enterprise produce Eyes On The Future, a weekly call-in program on WHAM-AM 1180 about the Greater Rochester, N.Y. Region's economy and what's being done to keep it growing. As a way to listen to the show beyond the live broadcast, podcasts of each show are posted to GRE's website, www.rochesterbiz.com/podcast, and they are available on GRE's RochesterBiz mobile app. The podcasts have helped to drive a 13 percent increase in traffic to GRE's website, raising more awareness of positive developments in the Greater Rochester, N.Y. Region's economy.
Eyes On the Future was up against Southwest Airlines' Red Belly Radio for the award. The winners were honored during a luncheon on Tuesday, Sept. 11 at Washington, D.C.'s Newseum. A video of the announcement is available by clicking here.
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