The GRE Regional Economic Gardening Program is designed to provide sophisticated, tailor-made technical assistance to local companies poised for growth in the Greater Rochester, NY region. GRE partners with National Center for Economic Gardening, a national organization that supports entrepreneurship, to provide this unique program to Rochester area companies.
Economic gardening is ideal for second-stage entrepreneurs because it focuses on critical strategic challenges they’re wrestling with – from developing new markets and refining business models to assessing competitive intelligence. By providing second-stage CEOs with action-oriented tools and information, economic gardening specialists point them to new opportunities they may never have thought of on their own. Selected companies will have access to a suite of high-end, high-speed development tools.
- Identify qualified leads by sorting contents of extensive databases
- Map geographic areas using GIS software to facilitate targeted marketing efforts
- Review core strategies related to commodity and/or niche markets
- Examine social media utilization to connect with customers
- Place your website in front of more customers using search engine optimization
- Analyze employee temperament to build strong management teams
Testimonials from satisfied program participants:
“We are very pleased with the quality and timeliness of the information we received. It was helpful and supportive of our sales goals, specifically for our simulator market.” - Orolia
“The Economic Gardening has been more than we expected. I have been pleasantly surprised. Overall, the quality of the work was excellent and comprehensive!” -Linton Crystal Technologies
We offer this program to a select group of companies in the Greater Rochester region at no cost, thanks to generous financial support from Greater Rochester Enterprise, ESL Charitable Foundation, Monroe County Industrial Development Corporation, Rochester Area Community Foundation, and the William and Sheila Konar Foundation.
Greater Rochester Enterprise president & CEO Matt Hurlbutt discussed the GRE Regional Economic Gardening Program on News 8 at Sunrise.
Does Your Company Qualify?
To apply for this free program, your business must meet the following eligibility criteria:
- Be a for-profit, privately held company headquartered and operating in Genesee, Livingston, Monroe, Ontario, Orleans, Seneca, Wayne, Wyoming or Yates County
- Have between $1 million and $50 million in annual revenue
- Employ at least 10 but no more than 100 employees (including the owner)
- Have maintained principal operations in the Greater Rochester, NY Region for at least the past 2 years
- Demonstrate growth in employment and/or revenue for at least 2 of the past 5 years
- Provide products and/or services to markets outside of the Greater Rochester, NY Region
Note: Retail, restaurant establishments, and local service providers (e.g. accounting, legal, staffing firms) do not qualify for this program.
Is Your Company Ready to Grow?
Applications are now being accepted for our economic gardening program.
If you are interested in GRE's Economic Gardening program, please call us at 585-530-6200 or email EG@RochesterBiz.com
Grow Thanks to Our Partners